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How New Media Help Communicate Social Themes

02.11.2019 - 02.11.2019

Today, the media has made the visual type of perception dominant. But at the same time, the visual flow of information is so powerful that it is extremely difficult to target one’s audience. What about serious message? How to perform in the great competition of images in connection with the viewer without resorting to unethical techniques and manipulations of consciousness and without playing on basic human emotions?

According to a statement attributed to Confucius: “I hear and forget. I see and remember. I do and I understand.” So how can VR / AR technologies help make sense of socially relevant topics today? Let’s talk about it tomorrow, on November the 2nd, at a lecture by Maria Zhdanova and Mila Arsenyuk: “How New Media Help Communicate Social Themes”.

What is the storyliving trend and how does it work? What are the ethical and other benchmarks for using VR as the “most powerful empathy machine”? Interesting cases and professional tips for creating social change.
Starts at 17:00.

Tickets for the current Frontier exhibit. New Monuments. Art and VR:
100 UAH – for adults
70 UAH – for students and seniors.

Tickets can be purchased at the Center’s website or box office upon prior registration (http://bit.ly/2BNBATP)

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AR is a technology that will change visual communication forever. Alexander Surnin.

AR is a technology that will change visual communication forever. Alexander Surnin.

09.11.2019 - 09.11.2019
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